Country Factsheets on monetizing games in emerging markets

Country Factsheets on monetizing games in emerging markets

Payment Service Provider GlobalCollect teamed up with games’ market research company Newzoo to present new and unprecedented results from the 2011 National Video Gamers’ Surveys. This set of data sheets highlights the latest facts and figures on “Monetizing Emerging Games’ Markets” by zooming in on Brazil, Mexico, Russia, and Spain in comparison to the US. The factsheets condensed data feature topics like:

• Game platform popularity in emerging versus Western gaming markets;
• Spending on social and MMO games and player/payer demographics;
• Business models: Virtual item sales versus subscriptions
• Payment preferences broken down by country and payment methods